These incense sticks come in a purple hexagonal HEM box, and their scent is called Opium. The box is about 25 cm long and the sticks are made in India.
What the name means
Opium is just the name of the scent. The sticks contain no drugs and have no intoxicating effect; the fragrance simply borrows an old, much-used name. Perfumes and incense have been sold under it for decades.
Its scent is distinctive and quite unlike the familiar lavender, rose or vanilla. It suits moments when you want to notice the scent, such as a long conversation in the evening.
For anyone who already knows lavender and vanilla well, this is a chance to try something different. It also makes a nice present for a fellow incense lover.
A bold scent for a bigger room
Set the stick in a heat-proof holder, light the tip and blow it out as soon as it catches. There is no need to let it flame; the glow gives off the scent as it creeps slowly down the stick.
Try it first in a larger room, and don't burn the whole stick. Once you can smell it, press the glowing end into sand and relight the rest another evening. That way you decide how much is enough.
Check the label before lighting
Note that HEM's lavender incense also comes in a purple box, so if you have both, go by the label.
Place the holder away from curtains and stay with it while the stick glows. If there are small children, dogs, cats or birds at home, burn it in a room they are not in and air it afterwards.